How to build a successful brand

How to build a successful brand



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We’ve taken our core brand methodology and packaged it up into this 6 step video series that will give you everything you need to build your own successful brand. This process has been developed and honed to perfection over the years, helping many cleantech companies achieve their commercial goals. All words of wisdom are from our knowledgeable CEO and brand expert: Alisa Murphy.

Watch the videos and subscribe to our YouTube playlist here for your shortcut to a successful brand:



The purpose of this series is to help YOU tell YOUR story. We will cover:

1. What is a brand (and do I really need one?) – WATCH NOW or READ THE BLOG
Your brand is much more than a logo. Your brand is the whole experience someone has of your company.

2. Why you need to ask why – WATCH NOW or READ THE BLOG
‘People don’t buy what you do, they buy why you do it.’ I believe why is where the magic happens.

3. Finding your brand attributes – WATCH NOW or READ THE BLOG
More than just post-its… have you ever thought about the personality of your company?

4. Defining your value proposition – WATCH NOW  or READ THE BLOG
Why people buy stuff from you and why people invest in you.

5. Identifying your key messages – WATCH NOW or READ THE BLOG
Explaining what you do, getting people to understand. Keep your customers front of mind.

6. Living and breathing your brand – WATCH NOW or READ THE BLOG
How you look and how you sound are irrelevant if they aren’t true to who you are.

And there you have it. Our core branding methodology presented in 6 digestible steps, for FREE.

Is there a catch? …no, we just like sharing the Life Size Love.