viboo case study | Storytelling that fuels funding success

Our work

Storytelling that fuels funding success

Services

FundingPitch decksInvestor materials

Sector: Internet of energy
Region: DACH

Client

viboo

viboo offers self-learning predictive control as a cloud service for smart thermostats and building automation systems.

The challenge

Having developed groundbreaking technology, viboo needed to secure the funding to propel its growth. The company needed to translate complexity into an easy-to-understand and compelling narrative that would showcase the business potential and resonate with potential investors.

To achieve this, we needed to complete four main goals: identify the right story, bring clarity and consistency to the deck, use storytelling to create excitement, and deliver a visually impactful deck.

The solution

Our solution involved a unique combination of data, story, and design. We started by diving into viboo’s unique value proposition and identifying an emotional hook that would work for all target audiences. We then translated the hook into a story that showcased the technology’s potential, ensuring consistency across all levels.

To streamline delivery, we developed a four-pager and also crafted the full deck. Our work was reviewed at milestones, allowing the founders to pursue their day-to-day work with full focus. We also made the viboo brand stand out by combining the strong story arc with meticulously crafted slides.

The results

viboo was able to raise EUR 1.5m from a strong set of investors. The round was oversubscribed, demonstrating the investors’ belief in its potential and enabling viboo to choose the best investor constellation for success. viboo was able to raise the funds faster than anticipated and the fundraising process was comparatively stress-free for all involved thanks to meticulous preparation.